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Solar Installers Market: ZIP 98660

Opportunity Score

60 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 98660 is an urban area with high foot traffic. with a population of 13,699 and household incomes near the national median ($65,147). There are 4 solar installers operations in ZIP 98660.

Area Profile

13,699

Population

$65,147

Median Income

-13% vs. national

Urban

Area Type

16.9/20

Foot Traffic

Very Walkable

Median Age: 38.8 — mixed-age market, broad menu appeal.

College-Educated: 29.1% — balanced market for quality & value.

Competition

Solar Installers and related businesses in ZIP 98660.

Solar Installers

Low competition — room to establish

2.9 per 10K residents

Roofing Contractors

2.2 per 10K residents

What this means: Solar Installers are 57.1% of the relevant market in ZIP 98660 (4 vs. 3 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,830

2BR Fair Market Rent

$1,408

Median Gross Rent

$440 K

Median Home Value

Bank Branches

$1.4 M deposits

Tips for Starting a Solar Business in Washington

The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.