Solar Installers Market: ZIP 78023
Opportunity Score
68
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78023 is an urban area with low foot traffic. with a population of 28,585 and household incomes well above the national median ($129,701). There are 11 solar installers operations in ZIP 78023.
Area Profile
28,585
Population
$129,701
Median Income
+74% vs. national
Urban
Area Type
5.2/20
Foot Traffic
Very Car-Dependent
Median Age: 43.2 —
older demographic, may prefer sit-down options.
College-Educated: 37.7% —
balanced market for quality & value.
Competition
Solar Installers and related businesses in ZIP 78023.
11
Solar Installers
Moderate — proven market
3.8 per 10K residents
5
Roofing Contractors
1.7 per 10K residents
What this means:
Solar Installers are 68.8% of the relevant market in ZIP 78023 (11 vs. 5 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,140
2BR Fair Market Rent
$1,570
Median Gross Rent
$390 K
Median Home Value
4
Bank Branches
$200 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Solar Installers
- 11
- Related Businesses
- 5
- Bank Branches
- 4
vs. National Average
Median Income
+74% vs. $74,580
Walkability
-5.3 pts vs. national avg
Nearby Markets
78255
6.5 mi
Pop: 18,107
$151,673
Walk: 6.9
78254
6.6 mi
Pop: 78,865
$115,823
Walk: 8.8
78256
9.0 mi
Pop: 12,014
$72,797
78250
10.3 mi
Pop: 57,849
$80,289
Walk: 10.6
78249
10.4 mi
Pop: 61,772
$80,851
Walk: 10.9
78253
10.7 mi
Pop: 67,578
$104,260
Walk: 6.2
78015
11.1 mi
Pop: 23,548
$155,488
78063
11.7 mi
Pop: 10,594
$79,066
Walk: 4.5
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits