Solar Installers Market: ZIP 38018
Opportunity Score
59
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 38018 is an urban area with low foot traffic. with a population of 38,357 and household incomes above the national median ($89,627). There are 5 solar installers operations in ZIP 38018.
Area Profile
38,357
Population
$89,627
Median Income
+20% vs. national
Urban
Area Type
9.9/20
Foot Traffic
Very Car-Dependent
Median Age: 36.9 —
mixed-age market, broad menu appeal.
College-Educated: 30.9% —
balanced market for quality & value.
Competition
Solar Installers and related businesses in ZIP 38018.
5
Solar Installers
Low competition — room to establish
1.3 per 10K residents
4
Roofing Contractors
1.0 per 10K residents
What this means:
Solar Installers are 55.6% of the relevant market in ZIP 38018 (5 vs. 4 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,860
2BR Fair Market Rent
$1,594
Median Gross Rent
$260 K
Median Home Value
6
Bank Branches
$470 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Solar Installers
- 5
- Related Businesses
- 4
- Bank Branches
- 6
vs. National Average
Median Income
+20% vs. $74,580
Walkability
-0.7 pts vs. national avg
Nearby Markets
38016
3.0 mi
Pop: 44,390
$75,719
Walk: 8.6
38139
3.9 mi
Pop: 16,298
$174,052
Walk: 6.6
38138
4.4 mi
Pop: 25,368
$130,125
Walk: 10.2
38133
5.5 mi
Pop: 21,153
$82,485
Walk: 10.4
38120
6.0 mi
Pop: 13,249
$119,309
Walk: 13.6
38119
6.8 mi
Pop: 22,332
$86,325
Walk: 10.6
38134
7.0 mi
Pop: 42,500
$61,172
Walk: 10.5
38125
8.0 mi
Pop: 42,793
$83,184
Walk: 8.4
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits