Solar Installers Market: ZIP 37723
Opportunity Score
32
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 37723 is an suburban area. with a population of 1,307 and household incomes near the national median ($59,028).
Area Profile
1,307
Population
$59,028
Median Income
-21% vs. national
Suburban
Area Type
Median Age: 46.2 —
older demographic, may prefer sit-down options.
College-Educated: 6.0% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,030
2BR Fair Market Rent
$645
Median Gross Rent
$130 K
Median Home Value
Tips for Starting a Solar Business in Tennessee
- The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
- Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
- Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
- Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.
Quick Facts
- Area Type
- Suburban
vs. National Average
Median Income
-21% vs. $74,580
Nearby Markets
38558
4.6 mi
Pop: 9,270
$75,000
37854
9.3 mi
Pop: 12,403
$49,098
Walk: 7.3
37337
12.9 mi
Pop: 1,276
$44,940
38555
13.4 mi
Pop: 21,428
$55,286
Walk: 3.3
37829
13.7 mi
Pop: 1,939
$87,564
38571
14.8 mi
Pop: 14,573
$57,561
Walk: 6.7
37726
15.0 mi
Pop: 2,313
$58,750
37887
15.4 mi
Pop: 6,652
$56,375
Walk: 3.5
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits