Solar Installers Market: ZIP 23455
Opportunity Score
64
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23455 is an urban area with moderate foot traffic. with a population of 50,501 and household incomes above the national median ($88,223). There are 9 solar installers operations in ZIP 23455.
Area Profile
50,501
Population
$88,223
Median Income
+18% vs. national
Urban
Area Type
11.6/20
Foot Traffic
Walkable
Median Age: 38.2 —
mixed-age market, broad menu appeal.
College-Educated: 30.0% —
balanced market for quality & value.
Competition
Solar Installers and related businesses in ZIP 23455.
9
Solar Installers
Moderate — proven market
1.8 per 10K residents
3
Roofing Contractors
0.6 per 10K residents
What this means:
Solar Installers are 75.0% of the relevant market in ZIP 23455 (9 vs. 3 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,020
2BR Fair Market Rent
$1,610
Median Gross Rent
$400 K
Median Home Value
5
Bank Branches
$780 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Solar Installers
- 9
- Related Businesses
- 3
- Bank Branches
- 5
vs. National Average
Median Income
+18% vs. $74,580
Walkability
+1.1 pts vs. national avg
Nearby Markets
23459
3.0 mi
Pop: 1,442
Walk: 9.9
23462
3.3 mi
Pop: 67,066
$69,680
Walk: 13.0
23452
4.4 mi
Pop: 57,995
$77,327
Walk: 10.0
23502
4.5 mi
Pop: 19,836
$66,467
Walk: 12.3
23518
5.5 mi
Pop: 28,957
$73,899
Walk: 12.3
23454
6.2 mi
Pop: 57,773
$97,835
Walk: 10.7
23513
6.5 mi
Pop: 29,962
$66,875
Walk: 13.5
23464
6.7 mi
Pop: 75,290
$89,790
Walk: 10.5
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits