Solar Installers Market: ZIP 23120
Opportunity Score
61
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23120 is an urban area with low foot traffic. with a population of 17,240 and household incomes well above the national median ($166,676). There are 4 solar installers operations in ZIP 23120.
Area Profile
17,240
Population
$166,676
Median Income
+123% vs. national
Urban
Area Type
5.3/20
Foot Traffic
Very Car-Dependent
Median Age: 36.4 —
mixed-age market, broad menu appeal.
College-Educated: 38.0% —
balanced market for quality & value.
Competition
Solar Installers and related businesses in ZIP 23120.
4
Solar Installers
Low competition — room to establish
2.3 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,570
2BR Fair Market Rent
$2,570
Median Gross Rent
$520 K
Median Home Value
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Solar Installers
- 4
vs. National Average
Median Income
+123% vs. $74,580
Walkability
-5.2 pts vs. national avg
Nearby Markets
23112
8.7 mi
Pop: 56,364
$117,716
Walk: 8.0
23114
9.3 mi
Pop: 21,572
$108,770
Walk: 7.0
23113
10.7 mi
Pop: 26,558
$150,673
Walk: 7.4
23838
12.5 mi
Pop: 17,213
$130,376
Walk: 5.2
23832
13.3 mi
Pop: 42,410
$103,742
Walk: 6.9
23002
13.3 mi
Pop: 10,657
$64,083
23139
13.7 mi
Pop: 27,085
$109,231
Walk: 5.3
23236
14.0 mi
Pop: 27,118
$109,338
Walk: 6.9
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits