SolarBreakeven
Showing results for ZIP 53818 (WI)
Home ZIP 22193

Solar Installers Market: ZIP 22193

Opportunity Score
80 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 22193 is an urban area with low foot traffic. with a population of 83,798 and household incomes well above the national median ($119,273). There are 19 solar installers operations in ZIP 22193.

Area Profile

83,798
Population
$119,273
Median Income
+60% vs. national
Urban
Area Type
9.0/20
Foot Traffic
Car-Dependent
Median Age: 35.5 — mixed-age market, broad menu appeal.
College-Educated: 22.2% — value-focused market, keep prices competitive.

Competition

Solar Installers and related businesses in ZIP 22193.

19
Solar Installers
Moderate — proven market
2.3 per 10K residents
17
Roofing Contractors
2.0 per 10K residents
What this means: Solar Installers are 52.8% of the relevant market in ZIP 22193 (19 vs. 17 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,170
2BR Fair Market Rent
$1,868
Median Gross Rent
$430 K
Median Home Value
4
Bank Branches
$620 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent
Solar Installers
19
Related Businesses
17
Bank Branches
4

vs. National Average

Median Income
+60% vs. $74,580
Walkability
-1.5 pts vs. national avg

Check Another Market

Or estimate costs with the SolarBreakeven calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits