What are the best areas for solar in Wisconsin?

The top-rated areas for solar in Wisconsin are ZIP 53527 (score: 100/100), ZIP 53217 (score: 100/100), ZIP 53097 (score: 100/100). Rankings are based on walkability, median household income, population density, and existing competition.

What makes a good location for solar?

A strong location for solar combines high walkability (foot traffic), solid median income (spending power), sufficient population density, and manageable competition. Our opportunity score weighs all four factors on a 0–100 scale.

How does Wisconsin compare to other states for solar?

Wisconsin averages 93/100 across 20 scored ZIP codes — rated a excellent market. Scores factor in walkability, income, population, and competition.

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Best Cities for Solar Panel Costs in Wisconsin

← Wisconsin Overview

Top 20 ZIP codes ranked by opportunity score. Score combines walkability (foot traffic), population density, median income, and solar installers competition.

The top markets here average $110,125 in household income, with 25.0 existing solar installers per ZIP. ZIP 53527 leads at 100, $119,808 median income, zero existing solar installers.

80–100 Excellent 60–79 Good 40–59 Fair <40 Challenging

Sort by:

#	ZIP Code	Score	Walkability	Median Income	Solar Installers
#1	ZIP 53527 Pop. 12 Thousand	100 Excellent	—	$119,808	0
#2	ZIP 53217 Pop. 30 Thousand	100 Excellent	—	$132,044	0
#3	ZIP 53097 Pop. 7.3 Thousand	100 Excellent	—	$150,391	0
#4	ZIP 53119 Pop. 5.7 Thousand	98 Excellent	—	$115,292	0
#5	ZIP 53033 Pop. 6.2 Thousand	98 Excellent	—	$114,913	0
#6	ZIP 54171 Pop. 4 Thousand	98 Excellent	—	$115,833	0
#7	ZIP 53555 Pop. 8.7 Thousand	94 Excellent	—	$110,926	0
#8	ZIP 54015 Pop. 4.1 Thousand	94 Excellent	—	$109,143	0
#9	ZIP 53104 Pop. 5.8 Thousand	94 Excellent	—	$107,951	0
#10	ZIP 53531 Pop. 4.4 Thousand	92 Excellent	—	$105,156	0
#11	ZIP 53086 Pop. 9.2 Thousand	92 Excellent	—	$105,539	0
#12	ZIP 54021 Pop. 7.3 Thousand	92 Excellent	—	$107,096	0
#13	ZIP 53523 Pop. 5.1 Thousand	90 Excellent	—	$100,903	0
#14	ZIP 54669 Pop. 8.2 Thousand	90 Excellent	—	$100,214	0
#15	ZIP 53076 Pop. 3.3 Thousand	90 Excellent	—	$115,053	0
#16	ZIP 53185 Pop. 19 Thousand	90 Excellent	—	$100,896	0
#17	ZIP 54126 Pop. 4.1 Thousand	90 Excellent	—	$101,111	0
#18	ZIP 54173 Pop. 3.7 Thousand	88 Excellent	—	$105,294	0
#19	ZIP 54155 Pop. 7.6 Thousand	88 Excellent	—	$98,573	0
#20	ZIP 54130 Pop. 28 Thousand	88 Excellent	—	$86,364	25

Data updated March 2026. Sources: Census Bureau ACS 2023, USDA National Walkability Index 2021, County Business Patterns 2022.

What the Data Shows

Opportunity is spread across Wisconsin, not locked in one metro. The top ZIPs average $110,125 in household income. The common thread: solar demand that outpaces supply. These markets have room.

How to Use This Table

Click any ZIP for a full breakdown: demographics, nearby competition, and walkability score. The opportunity score weights income, foot traffic, and competition equally. If your concept skews upscale, sort by Income. If lunch crowds matter more, sort by Walkability.

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