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Solar Installers Market: ZIP 98513

Opportunity Score

68 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 98513 is an urban area with moderate foot traffic. with a population of 37,953 and household incomes well above the national median ($108,270). There are 8 solar installers operations in ZIP 98513.

Area Profile

37,953

Population

$108,270

Median Income

+45% vs. national

Urban

Area Type

10.7/20

Foot Traffic

Walkable

Median Age: 38.1 — mixed-age market, broad menu appeal.

College-Educated: 22.2% — value-focused market, keep prices competitive.

Competition

Solar Installers and related businesses in ZIP 98513.

Solar Installers

Moderate — proven market

2.1 per 10K residents

Roofing Contractors

1.1 per 10K residents

What this means: Solar Installers are 66.7% of the relevant market in ZIP 98513 (8 vs. 4 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,150

2BR Fair Market Rent

$1,897

Median Gross Rent

$440 K

Median Home Value

Tips for Starting a Solar Business in Washington

The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.
The median income here is $108,270. That gives you pricing room most markets don't offer. Don't underprice.