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Solar Installers Market: ZIP 98012

Opportunity Score
79 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 98012 is an urban area with moderate foot traffic. with a population of 76,123 and household incomes well above the national median ($141,653). There are 15 solar installers operations in ZIP 98012.

Area Profile

76,123
Population
$141,653
Median Income
+90% vs. national
Urban
Area Type
11.5/20
Foot Traffic
Walkable
Median Age: 35.9 — mixed-age market, broad menu appeal.
College-Educated: 37.6% — balanced market for quality & value.

Competition

Solar Installers and related businesses in ZIP 98012.

15
Solar Installers
Moderate — proven market
2.0 per 10K residents
10
Roofing Contractors
1.3 per 10K residents
What this means: Solar Installers are 60.0% of the relevant market in ZIP 98012 (15 vs. 10 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,780
2BR Fair Market Rent
$2,279
Median Gross Rent
$810 K
Median Home Value
11
Bank Branches
$1.4 M deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits