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Home ZIP 97117

Solar Installers Market: ZIP 97117

Opportunity Score
48 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 97117 is an urban area with low foot traffic. with a population of 787 and household incomes well above the national median ($109,083).

Area Profile

787
Population
$109,083
Median Income
+46% vs. national
Urban
Area Type
7.3/20
Foot Traffic
Car-Dependent
Median Age: 39.9 — mixed-age market, broad menu appeal.
College-Educated: 22.2% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,830
2BR Fair Market Rent
$1,925
Median Gross Rent
$600 K
Median Home Value

Tips for Starting a Solar Business in Oregon

  • The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
  • Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
  • Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
  • Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.
  • The median income here is $109,083. That gives you pricing room most markets don't offer. Don't underprice.

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent

vs. National Average

Median Income
+46% vs. $74,580
Walkability
-3.3 pts vs. national avg

Check Another Market

Or estimate costs with the SolarBreakeven calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits