SolarBreakeven
Showing results for ZIP 23181 (VA)
Home ZIP 85204

Solar Installers Market: ZIP 85204

Opportunity Score
77 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 85204 is an urban area with moderate foot traffic. with a population of 65,018 and household incomes near the national median ($69,474). There are 27 solar installers operations in ZIP 85204.

Area Profile

65,018
Population
$69,474
Median Income
-7% vs. national
Urban
Area Type
13.4/20
Foot Traffic
Walkable
Median Age: 33.4 — mixed-age market, broad menu appeal.
College-Educated: 12.5% — value-focused market, keep prices competitive.

Competition

Solar Installers and related businesses in ZIP 85204.

27
Solar Installers
Competitive — differentiation needed
4.2 per 10K residents
11
Roofing Contractors
1.7 per 10K residents
What this means: Solar Installers are 71.1% of the relevant market in ZIP 85204 (27 vs. 11 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,780
2BR Fair Market Rent
$1,426
Median Gross Rent
$300 K
Median Home Value
7
Bank Branches
$800 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits