Solar Installers Market: ZIP 78218
Opportunity Score
53
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78218 is an urban area with moderate foot traffic. with a population of 38,291 and household incomes near the national median ($56,833). There are 5 solar installers operations in ZIP 78218.
Area Profile
38,291
Population
$56,833
Median Income
-24% vs. national
Urban
Area Type
12.4/20
Foot Traffic
Walkable
Median Age: 37.0 —
mixed-age market, broad menu appeal.
College-Educated: 13.6% —
value-focused market, keep prices competitive.
Competition
Solar Installers and related businesses in ZIP 78218.
5
Solar Installers
Low competition — room to establish
1.3 per 10K residents
3
Roofing Contractors
0.8 per 10K residents
What this means:
Solar Installers are 62.5% of the relevant market in ZIP 78218 (5 vs. 3 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,360
2BR Fair Market Rent
$1,168
Median Gross Rent
$180 K
Median Home Value
2
Bank Branches
$150 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Solar Installers
- 5
- Related Businesses
- 3
- Bank Branches
- 2
vs. National Average
Median Income
-24% vs. $74,580
Walkability
+1.9 pts vs. national avg
Nearby Markets
78239
2.8 mi
Pop: 29,855
$71,455
Walk: 10.6
78244
3.4 mi
Pop: 37,861
$67,789
Walk: 9.6
78217
3.5 mi
Pop: 33,959
$56,852
Walk: 11.0
78234
3.7 mi
Pop: 6,281
$100,096
Walk: 12.7
78219
3.9 mi
Pop: 16,946
$52,147
Walk: 9.9
78209
4.1 mi
Pop: 43,363
$84,180
Walk: 12.7
78233
4.7 mi
Pop: 47,659
$73,729
Walk: 8.4
78220
5.7 mi
Pop: 18,497
$41,244
Walk: 12.0
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits