SolarBreakeven
Showing results for ZIP 26436 (WV)
Home ZIP 77013

Solar Installers Market: ZIP 77013

Opportunity Score
53 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 77013 is an urban area with low foot traffic. with a population of 17,680 and household incomes below the national median ($44,530).

Area Profile

17,680
Population
$44,530
Median Income
-40% vs. national
Urban
Area Type
8.8/20
Foot Traffic
Car-Dependent
Median Age: 35.8 — mixed-age market, broad menu appeal.
College-Educated: 6.8% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,280
2BR Fair Market Rent
$1,136
Median Gross Rent
$160 K
Median Home Value

Tips for Starting a Solar Business in Texas

  • The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
  • Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
  • Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
  • Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.
  • Median income sits at $44,530. Price sensitivity is real. Build your model around volume or keep overhead minimal.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits