Solar Installers Market: ZIP 74868
Opportunity Score
42
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 74868 is an rural area with low foot traffic. with a population of 12,451 and household incomes below the national median ($44,728). There are 4 solar installers operations in ZIP 74868.
Area Profile
12,451
Population
$44,728
Median Income
-40% vs. national
Rural
Area Type
7.5/20
Foot Traffic
Car-Dependent
Median Age: 39.1 —
mixed-age market, broad menu appeal.
College-Educated: 10.6% —
value-focused market, keep prices competitive.
Competition
Solar Installers and related businesses in ZIP 74868.
4
Solar Installers
Low competition — room to establish
3.2 per 10K residents
5
Roofing Contractors
4.0 per 10K residents
What this means:
Solar Installers are 44.4% of the relevant market in ZIP 74868 (4 vs. 5 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$910
2BR Fair Market Rent
$732
Median Gross Rent
$100 K
Median Home Value
5
Bank Branches
$240 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- Solar Installers
- 4
- Related Businesses
- 5
- Bank Branches
- 5
vs. National Average
Median Income
-40% vs. $74,580
Walkability
-3.0 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits