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Solar Installers Market: ZIP 72212

Opportunity Score

87 / 100 Excellent

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 72212 is an urban area with moderate foot traffic. with a population of 13,400 and household incomes well above the national median ($116,310).

13,400

Population

$116,310

Median Income

+56% vs. national

Urban

Area Type

12.5/20

Foot Traffic

Walkable

Median Age: 39.2 — mixed-age market, broad menu appeal.

College-Educated: 46.9% — strong appetite for artisan/specialty food.

Local cost levels affect space, labor, and operating expenses.

$1,180

2BR Fair Market Rent

$1,089

Median Gross Rent

$340 K

Median Home Value

Bank Branches

$1.2 M deposits

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The median income here is $116,310. That gives you pricing room most markets don't offer. Don't underprice.