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Home ZIP 48197

Solar Installers Market: ZIP 48197

Opportunity Score
52 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 48197 is an urban area with low foot traffic. with a population of 65,911 and household incomes near the national median ($70,913). There are 4 solar installers operations in ZIP 48197.

Area Profile

65,911
Population
$70,913
Median Income
-5% vs. national
Urban
Area Type
9.8/20
Foot Traffic
Very Car-Dependent
Median Age: 33.2 — mixed-age market, broad menu appeal.
College-Educated: 30.0% — balanced market for quality & value.

Competition

Solar Installers and related businesses in ZIP 48197.

4
Solar Installers
Low competition — room to establish
0.6 per 10K residents
4
Roofing Contractors
0.6 per 10K residents
What this means: Solar Installers are 50.0% of the relevant market in ZIP 48197 (4 vs. 4 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,410
2BR Fair Market Rent
$1,203
Median Gross Rent
$270 K
Median Home Value
12
Bank Branches
$1.7 M deposits

Quick Facts

Area Type
Urban
Foot Traffic
Very Car-Dependent
Solar Installers
4
Related Businesses
4
Bank Branches
12

vs. National Average

Median Income
-5% vs. $74,580
Walkability
-0.7 pts vs. national avg

Check Another Market

Or estimate costs with the SolarBreakeven calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits