Solar Installers Market: ZIP 38568
Opportunity Score
32
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 38568 is an suburban area with low foot traffic. with a population of 1,989 and household incomes near the national median ($56,250).
Area Profile
1,989
Population
$56,250
Median Income
-25% vs. national
Suburban
Area Type
4.2/20
Foot Traffic
Very Car-Dependent
Median Age: 53.1 —
older demographic, may prefer sit-down options.
College-Educated: 6.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$900
2BR Fair Market Rent
$190 K
Median Home Value
Tips for Starting a Solar Business in Tennessee
- The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
- Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
- Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
- Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Very Car-Dependent
vs. National Average
Median Income
-25% vs. $74,580
Walkability
-6.3 pts vs. national avg
Nearby Markets
38551
8.3 mi
Pop: 4,318
$39,744
38570
11.0 mi
Pop: 10,020
$37,652
Walk: 4.8
38541
11.7 mi
Pop: 1,584
$37,321
38575
13.4 mi
Pop: 987
$58,125
Walk: 4.1
38562
14.2 mi
Pop: 6,586
$38,325
Walk: 5.4
38501
15.2 mi
Pop: 42,422
$50,923
Walk: 9.4
38580
16.6 mi
Pop: 1,628
$59,207
Walk: 4.8
38573
17.6 mi
Pop: 2,006
$46,818
Walk: 2.3
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits