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Solar Installers Market: ZIP 37814

Opportunity Score
47 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 37814 is an urban area with low foot traffic. with a population of 34,842 and household incomes near the national median ($51,083). There are 7 solar installers operations in ZIP 37814.

Area Profile

34,842
Population
$51,083
Median Income
-32% vs. national
Urban
Area Type
7.2/20
Foot Traffic
Car-Dependent
Median Age: 40.3 — older demographic, may prefer sit-down options.
College-Educated: 14.7% — value-focused market, keep prices competitive.

Competition

Solar Installers and related businesses in ZIP 37814.

7
Solar Installers
Moderate — proven market
2.0 per 10K residents
9
Roofing Contractors
2.6 per 10K residents
What this means: Solar Installers are 43.8% of the relevant market in ZIP 37814 (7 vs. 9 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,090
2BR Fair Market Rent
$859
Median Gross Rent
$190 K
Median Home Value
8
Bank Branches
$960 K deposits

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent
Solar Installers
7
Related Businesses
9
Bank Branches
8

vs. National Average

Median Income
-32% vs. $74,580
Walkability
-3.3 pts vs. national avg

Check Another Market

Or estimate costs with the SolarBreakeven calculator.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits