Solar Installers Market: ZIP 37220
Opportunity Score
80
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 37220 is an urban area with low foot traffic. with a population of 5,483 and household incomes well above the national median ($156,227).
Area Profile
5,483
Population
$156,227
Median Income
+109% vs. national
Urban
Area Type
7.9/20
Foot Traffic
Car-Dependent
Median Age: 46.6 —
older demographic, may prefer sit-down options.
College-Educated: 60.0% —
strong appetite for artisan/specialty food.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,740
2BR Fair Market Rent
$1,468
Median Gross Rent
$750 K
Median Home Value
Tips for Starting a Solar Business in Tennessee
- The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
- Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
- Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
- Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.
- The median income here is $156,227. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
vs. National Average
Median Income
+109% vs. $74,580
Walkability
-2.6 pts vs. national avg
Nearby Markets
37204
2.9 mi
Pop: 17,004
$109,341
Walk: 15.7
37215
3.0 mi
Pop: 22,188
$151,156
Walk: 10.6
37212
4.5 mi
Pop: 20,046
$86,461
Walk: 16.1
37027
4.8 mi
Pop: 61,961
$156,002
Walk: 7.5
37211
4.8 mi
Pop: 77,117
$69,936
Walk: 10.2
37232
5.1 mi
Pop: 0
Walk: 15.5
37203
5.6 mi
Pop: 20,234
$69,671
37205
6.2 mi
Pop: 24,557
$133,068
Walk: 11.1
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits