Solar Installers Market: ZIP 30120
Opportunity Score
58
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 30120 is an urban area with low foot traffic. with a population of 43,301 and household incomes above the national median ($83,892). There are 11 solar installers operations in ZIP 30120.
Area Profile
43,301
Population
$83,892
Median Income
+12% vs. national
Urban
Area Type
5.6/20
Foot Traffic
Very Car-Dependent
Median Age: 37.1 —
mixed-age market, broad menu appeal.
College-Educated: 16.5% —
value-focused market, keep prices competitive.
Competition
Solar Installers and related businesses in ZIP 30120.
11
Solar Installers
Moderate — proven market
2.5 per 10K residents
7
Roofing Contractors
1.6 per 10K residents
What this means:
Solar Installers are 61.1% of the relevant market in ZIP 30120 (11 vs. 7 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,380
2BR Fair Market Rent
$1,205
Median Gross Rent
$280 K
Median Home Value
10
Bank Branches
$1.2 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Solar Installers
- 11
- Related Businesses
- 7
- Bank Branches
- 10
vs. National Average
Median Income
+12% vs. $74,580
Walkability
-4.9 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits