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Solar Installers Market: ZIP 30102

Opportunity Score
68 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 30102 is an urban area with low foot traffic. with a population of 44,593 and household incomes above the national median ($91,673). There are 18 solar installers operations in ZIP 30102.

Area Profile

44,593
Population
$91,673
Median Income
+23% vs. national
Urban
Area Type
6.1/20
Foot Traffic
Car-Dependent
Median Age: 36.5 — mixed-age market, broad menu appeal.
College-Educated: 22.0% — value-focused market, keep prices competitive.

Competition

Solar Installers and related businesses in ZIP 30102.

18
Solar Installers
Moderate — proven market
4.0 per 10K residents
4
Roofing Contractors
0.9 per 10K residents
What this means: Solar Installers are 81.8% of the relevant market in ZIP 30102 (18 vs. 4 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,700
2BR Fair Market Rent
$1,444
Median Gross Rent
$290 K
Median Home Value

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits