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Solar Installers Market: ZIP 23874

Opportunity Score

20 / 100 Challenging

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 23874 is an urban area with low foot traffic. with a population of 714 and household incomes near the national median ($56,891).

714

Population

$56,891

Median Income

-24% vs. national

Urban

Area Type

3.3/20

Foot Traffic

Very Car-Dependent

Median Age: 51.8 — older demographic, may prefer sit-down options.

College-Educated: 14.4% — value-focused market, keep prices competitive.

Local cost levels affect space, labor, and operating expenses.

$1,260

2BR Fair Market Rent

$889

Median Gross Rent

$140 K

Median Home Value

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