Solar Installers Market: ZIP 23321
Opportunity Score
62
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 23321 is an urban area with low foot traffic. with a population of 39,469 and household incomes above the national median ($98,257). There are 7 solar installers operations in ZIP 23321.
Area Profile
39,469
Population
$98,257
Median Income
+32% vs. national
Urban
Area Type
9.2/20
Foot Traffic
Very Car-Dependent
Median Age: 37.6 —
mixed-age market, broad menu appeal.
College-Educated: 25.0% —
value-focused market, keep prices competitive.
Competition
Solar Installers and related businesses in ZIP 23321.
7
Solar Installers
Moderate — proven market
1.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,730
2BR Fair Market Rent
$1,434
Median Gross Rent
$350 K
Median Home Value
5
Bank Branches
$420 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Solar Installers
- 7
- Bank Branches
- 5
vs. National Average
Median Income
+32% vs. $74,580
Walkability
-1.3 pts vs. national avg
Nearby Markets
23701
3.7 mi
Pop: 24,430
$63,389
Walk: 12.3
23435
4.9 mi
Pop: 33,401
$107,833
Walk: 5.3
23707
6.3 mi
Pop: 14,311
$51,070
Walk: 12.3
23702
6.5 mi
Pop: 12,087
$48,288
Walk: 12.7
23703
7.2 mi
Pop: 26,364
$75,804
Walk: 8.3
23704
7.7 mi
Pop: 19,235
$44,739
Walk: 14.2
23323
7.7 mi
Pop: 43,383
$105,912
Walk: 7.1
23709
8.5 mi
Pop: 503
Walk: 14.0
Check Another Market
Or estimate costs with the SolarBreakeven calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits