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Solar Installers Market: ZIP 23310

Opportunity Score

64 / 100 Good

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 23310 is an rural area. with a population of 4,934 and household incomes near the national median ($53,482).

4,934

Population

$53,482

Median Income

-28% vs. national

Rural

Area Type

Median Age: 55.5 — older demographic, may prefer sit-down options.

College-Educated: 25.3% — balanced market for quality & value.

Local cost levels affect space, labor, and operating expenses.

$950

2BR Fair Market Rent

$795

Median Gross Rent

$340 K

Median Home Value

Bank Branches

$97 K deposits

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This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.