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Solar Installers Market: ZIP 12989

Opportunity Score

31 / 100 Challenging

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 12989 is an rural area with low foot traffic. with a population of 1,012 and household incomes above the national median ($78,438).

1,012

Population

$78,438

Median Income

+5% vs. national

Rural

Area Type

3.6/20

Foot Traffic

Very Car-Dependent

Median Age: 55.5 — older demographic, may prefer sit-down options.

College-Educated: 17.9% — value-focused market, keep prices competitive.

Local cost levels affect space, labor, and operating expenses.

$1,060

2BR Fair Market Rent

$641

Median Gross Rent

$200 K

Median Home Value

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This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.