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Solar Installers Market: ZIP 00718

Opportunity Score

39 / 100 Challenging

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 00718 is an urban area with low foot traffic. with a population of 23,174 and household incomes below the national median ($21,481).

23,174

Population

$21,481

Median Income

-71% vs. national

Urban

Area Type

3.1/20

Foot Traffic

Very Car-Dependent

Median Age: 39.6 — mixed-age market, broad menu appeal.

College-Educated: 16.9% — value-focused market, keep prices competitive.

Local cost levels affect space, labor, and operating expenses.

$610

2BR Fair Market Rent

$525

Median Gross Rent

$110 K

Median Home Value

Bank Branches

$60 K deposits

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Median income sits at $21,481. Price sensitivity is real. Build your model around volume or keep overhead minimal.