Solar Installers Market: ZIP 00653
Opportunity Score
40
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 00653 is an rural area with low foot traffic. with a population of 8,665 and household incomes below the national median ($15,225).
Area Profile
8,665
Population
$15,225
Median Income
-80% vs. national
Rural
Area Type
4.2/20
Foot Traffic
Very Car-Dependent
Median Age: 45.2 —
older demographic, may prefer sit-down options.
College-Educated: 11.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$540
2BR Fair Market Rent
$326
Median Gross Rent
$80 K
Median Home Value
Tips for Starting a Solar Business in ZIP 00653
- The federal Investment Tax Credit (ITC) is the single biggest factor in your customers' buying decisions. Know the current rate and expiration timeline cold.
- Become a certified installer for at least two major panel manufacturers. Certification unlocks better wholesale pricing and warranty terms.
- Permitting and interconnection timelines vary wildly by utility. In some territories it takes 2 weeks. In others, 6 months. Map this before you set customer expectations.
- Roof condition kills more solar deals than price objections. Partner with a roofer or learn to assess roof life remaining.
- Median income sits at $15,225. Price sensitivity is real. Build your model around volume or keep overhead minimal.
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
vs. National Average
Median Income
-80% vs. $74,580
Walkability
-6.3 pts vs. national avg
Nearby Markets
00647
3.6 mi
Pop: 4,611
$20,357
Walk: 3.8
00698
6.8 mi
Pop: 32,945
$21,921
Walk: 4.4
00637
7.1 mi
Pop: 22,884
$20,665
Walk: 4.3
00656
8.5 mi
Pop: 17,815
$21,511
Walk: 4.3
00667
9.3 mi
Pop: 23,116
$18,729
Walk: 3.3
00606
11.9 mi
Pop: 5,435
$20,226
Walk: 5.2
00683
12.5 mi
Pop: 29,431
$18,231
Walk: 3.5
00624
13.2 mi
Pop: 21,374
$21,091
Walk: 3.5
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits